About Eli and Singer.to

Hi! I’m Eli Singer and welcome to Refreshing the Daily Grind. Back in the day this blog was my ongoing experiment in sharing links and digital goodness, but life has gotten too busy and I’m not updating daily anymore. My apologies…That said, feel free to reach out anyways by email or call me at 416-566-2322. Cheers!

What I do…

“Eli Singer is on the forefront of thinking about the integration, convergence (and divergence) of media, business, design, technology, space and time. He brings unique insight to business problems with his vision or the future. And his vision for the future is shaped by his voracious appetite for innovation and design. He can help transform an organization.”David Crow

I am the Founder and President of Entrinsic a boutique digital agency focusing on blogging and corporate social media. Our clients include (or have included) The Museum of Modern Art, Staples, The Canadian Breast Cancer Foundation, Aeroplan, Nokia and others. I love what I do, and am always looking for new challenges and ways to connect, so please don’t hesitate to drop me a line.

In past incarnations I was the Director of Social Media with Segal Communications, an experiential marketing firm in Toronto. Segal was the exclusive Canadian representatives for Facebook, and my specific focus was developing sustainable brand communities inside social networking sites.

Until December 2007 I was the Managing Director of Social POV, the social media practice area of Cundari, one of Canada’s largest independently owned advertising and communications firms. My social media clients included the Canadian Breast Cancer Foundation’s CIBC Run for the Cure, Kaiser Permanente, Alstom, Deloitte Consulting LLP, WWF-Canada and The Royal Ontario Museum. With Cundari I also participated in brand strategy and positioning for tier-1 clients across telecom, health, financial, cultural and placebranding verticals.

In June 2006 I started CaseCamp, an unconference to share case-studies about successful pairings of new media with business and marketing. CaseCamp has spread to Montreal, Vancouver, Ottawa and Second Life thanks to the help of dedicated volunteers.

I volunteer my time to The Emerging Arts Professionals Network, The Art Gallery of Ontario, and the Museum of Modern Art.

In April 2004 my past partners and I published the business bestseller The Power of the 2×2 Matrix. The book advocates problem solving from the lens of the 2×2 matrix, and was recognized that year by the Globe and Mail as the top Canadian authored business title.

In my spare time I enjoy a good game of pinball in downtown Toronto.

Contact me…
m: 416.566.2322
e: eli@singer.to
t: @elisinger
skype: elisinger
aim: Eli Jumps